What sort of clients does Sergeant work with?

Sergeant’s clients range from smaller, locally based organisations to global companies. These include international groups such as SIX, the Ronal Group, Holcim, the NZZ and Sulzer. The industries are also wide-ranging, spanning the insurance sector, gastronomy, transport, events and technological solutions.

What does a branding agency do?

A branding agency develops brand strategies, tells a brand’s story, designs visual identities and ensures that the brand is experienced consistently – both online and offline.

What makes a good digital solution?

Digital solutions such as websites, apps or platforms are modular, scalable and tailored to users’ actual needs.

How long does a project at Sergeant usually take?

A project at Sergeant can vary in length. The team prefers to work collaboratively with its clients over a period of several years. If the agency is brought on board as early as the strategic phase, collaboration on a project can last for over a year. However, the agency can just as easily be called upon to provide support during specific phases of a project. In this case, the collaboration may last for as little as a few weeks.

Case Studies: Branding & Strategy

Fresh from the creative kitchen

A complete brand and website refresh for CYP

An extract of everything for ETH Zurich

Reinventing the SIX Promise: A Fresh Take on the Employer Brand

Less Stress, More House: A Revolution for Planners

A Strategy of Reduction for NZZ