What’s on our minds

Show all categories
  • Strategy
  • Creativity
  • Technology
  • Branding

Holistic Branding, Part 3: Where Strategy, Creativity and Technology Meet

Woman walking stairs behind glass wall

Read more

  • Strategy
  • Branding

Holistic Branding, Part 2: On the Question of Branding

Woman holding piece of mirror reflecting her eye

Read more

  • Strategy
  • Branding
  • Leadership

Holistic Branding, Part 1: Of Gaps and Coherence

Man standing next to giant concrete columns

Read more

  • Strategy
  • Creativity
  • Branding

Sprinting Towards a Brand

Man running upwards a hill

Read more

  • Technology
  • Digital
  • Culture

The New Digital Baseline: Why Accessibility is No Longer Optional

three screens showing people working

Read more

  • Technology
  • Artificial Intelligence

Almost Human: How we Work (and Fight) with AI-generated Images

illustration of roboter painting

Read more

  • Technology
  • Artificial Intelligence

Is AI Holding the Future of Creative Jobs in Its Seven-Fingered Palm? An update.

Robot hand touching human hand

Read more

  • Strategy
  • Culture
  • Employer Branding

Teamwork vs. New Work: About New Forms of Collaboration

rowing crew drone shot

Read more

  • Creativity
  • Storytelling

From Light Therapy to Red Wine: 7½ Creative Survival Strategies

woman holding paper crane

Read more

  • Creativity
  • Digital

5 Steps to a New Website - the Sergeant Way

people dropping things on stairs

Read more

  • Creativity
  • Digital

UX Design or: How We Bring User-Centered Methods into Projects

UX process abstract illustration

Read more

  • Creativity
  • Storytelling
  • Culture

15 Years of Sergeant: Our Origin Story

Sergeant co-workers enjoying lunch under pergola

Read more