Get to Work – On the Right Kind of Wheels

The RONWay paradox

When the Ronal Group, one of the world's leading manufacturers of wheels, encourages its employees to drive their cars less, it may sound a bit ironic. But it actually makes perfect sense. RONWay inspires employees to get to work by bike or other alternatives so they can be more active and environmentally friendly. We renamed and rebranded the initiative, designed new brand imagery based on illustration and created the entire campaign, including a new website, mailings and posters. Because that's how we roll (sorry).

Clear your head
for positive vibes.

RONAL GROUP

Fresh obsessions

Cases

GEBERIT

Reinventing the curve

SIX Group

A Workout Program for the Big Brand

Stuff we talk about

Blog

From the Marvellous Life of a Project Manager

What exactly does a project manager do? I get asked this question all the time. But when it comes to answering it, I get stuck. It's not that my job isn't exciting. On the contrary, my day-to-day work is so varied that it's hard to sum it up in one sentence. That's why I decided to write a blog post about it.

4 mins — 4.3.2024

The Upside-down World of Employer Branding

In today's job market, it is no longer enough to sell yourself well. It’s the inner values of your company that count. This is where our holistic brand approach comes in handy. In employer branding, we ask ourselves: How should employers position themselves in order to attract the right people?

3 mins — 13.9.2023